A world-renowned eco-label trusted by millions around the globe, the Blue Flag programme is operated under the auspices of the Foundation for Environmental Education and is headquartered in Copenhagen, Denmark. The Blue Flag voluntary eco-labels are awarded to beaches, marinas, and sustainable boating tourism operators.
We recently caught up with Sophie Bachet Granados, International Blue Flag Director, to know more about this movement, its reach and impact.
What the Blue Flag label represents….
The iconic Blue Flag is one of the world’s most recognised voluntary eco-labels awarded to beaches, marinas, and sustainable boating tourism operators. In order to qualify for the Blue Flag, a series of stringent environmental, educational, safety, and accessibility criteria must be met and maintained. (Check out this video to know more)
For a full list of criteria used in labeling a beach, click here
Here’s how an application works
The follow up and subsequent monitoring
Once the International Jury awards the Blue Flag to a beach, a marina or a sustainable boating tourism operator, the information is given to the Blue Flag national operator and to the awarded sites to kick-off the Blue Flag season. At least, once per season and often more, announced and unannounced control visits are organised by the national operator, this process is valid in any country where the Blue Flag flies.
On top of that, Blue Flag International organises announced and unannounced international control visits to monitor and make sure that all awarded sites demonstrate the same level of excellency worldwide.
If during a control visit the site shows major non-compliances, it can lose its flag for the rest of the season. If the issues are minor, such a missing information, the site has a timeframe to fix them.
Finally, we also believe that the eyes of the public on our sites can be a tool to monitor quality, so we have a process to look into and answer each complaint that we receive nationally, or internationally.
The reach globally
In 2018, more than 4500 sites were awarded the Blue Flag in 44 countries which have implemented the programme. More than 50 countries are taking part in the Blue Flag network, already running or implementing the Blue Flag programme.
Every year is a celebration of a long application process with a tremendous effort on the ground to get the sites ready to kick off the touristic season! One year at a time, the Blue Flag sites work on improving their environmental standards, educational components, management and services for the past 30 years with a vision for the next 30 years. The Blue Flag is a reward for the amazing work from the whole community on the ground, but it’s not an end, it’s the beginning of a long journey with us, where we work as partners.
The Blue Flag programme is a continuous process of strict criteria to meet imperatively and a continuous source of inspiration for the sites with guidelines criteria added on a regular basis. We ensure we keep up with the research and new trends by reviewing our criteria and staying up to date with what we ask our sites to complete in order to be awarded. We accompany them towards trends of the future to ensure they continuously improve, and are aware of new possibilities.
We also have developed the Blue Flag further from beaches and marinas to boats from sustainable tourism operators , in 2016. By doing this, we believe that we can enhance Blue Flag’s positive action on the coast and ensure it is a good management tool for integrated coastal zone management. In fact, all the activities from these boats, from nature watching to diving, to recreational fishing, have a direct impact on the ocean and receive, like beaches and marinas, many visitors which we can educate. By educating more people, we want them to understand the tight ecosystems which the coastlines represent and care about them.
Finally, we educate the staff and managers, but we also reach the visitors of the beaches, marinas and boats, through environmental education activities. We estimate that in 2018, we have reached approximately 160,000 people who took part in one of our worldwide education activities.
An overview of the education programs managed
We believe in the power of change and that the best gift we can give to future generations, the most valuable legacy we can leave behind us, is a world of educated and environmentally conscious people equipped to live a sustainable life.
Our educational programmes, Eco-Schools, LEAF and Young Reporters for the Environment, use a solution-based approach to empower young people to create a more environmentally conscious world. Our Green Key and Blue Flag initiatives are known across the world for their promotion of sustainable business practices and the protection of our valuable natural resources.
Recognised by UNESCO as a world-leader within the fields of Environmental Education and Education for Sustainable Development, our strength comes from our members who share our convictions and execute our programmes with great efficiency on a daily basis. Hand-picked by us for their dedication and outstanding ability, it is these local organisations who make the Foundation for Environmental Education the much respected, admired and trusted entity that it is today.
The Foundation for Environmental Education, has agreed upon these eight Educational Principles to guide our work towards excellence in Environmental Education/Education for Sustainable Development. We express our commitment to follow and champion these eight principles in our programmes.
- Ensure that participants are engaged in the learning/teaching process
- Empower participants to take informed decisions and actions on real life sustainability issues
- Encourage participants to work together actively and involve their communities in collaborative solutions
- Support participants to examine their assumptions, knowledge, and experiences, in order to develop critical thinking, and to be open to change
- Encourage participants to be aware of cultural practices as an integral part of sustainability issues
- Encourage participants to share inspirational stories of their achievements, failures, and values, to learn from them, and to support each other
- Continuously explore, test, and share innovative approaches, methodologies, and techniques
- Ensure that continuous improvements through monitoring and evaluation are central to our programmes
Which locations do you consider among your top successes?
After 30 years, all Blue Flag awarded sites are a success locally and the number of sites is increasing year after year. The amount of successes are infinite, and it’s hard to list only a few. Back in the early 2000’s, the Blue Flag programme started in South Africa, and it was the first country who joined our network from outside of Europe. At the time is was a huge difference with the European countries’ standards, and people in South Africa were very critical that our programme could not work there.
Our national operator, WESSA, did a tremendous work, and we saw the impact of our programme in such a country, where not only the local environment improved but also economic, social and societal impacts are now seen all along the coastline thanks to Blue Flag’s development in the past 20 years. For example, the South African standards for Bathing Water Quality have been derived directly from the Blue Flag Bathing Water Quality criteria, as they had none at the time. The recent Blue Flag Tourism project is an example of how our programme adds value to the local communities and youth.